How To Boost Your Earnings,
Reclaim Your Life and Attract Mortgage

Clients Like a Magnet!

Automated Marketing Systems will
 make it easier for you to earn more by working less!!

 

Tuesday, March 25, 2008

Dear Mortgage Professional "Friend":

Whatever type of loans you specialize in - Conventional, FHA, Sub-prime, etc. - your first step to a sale is getting qualified leads.  Unfortunately, if you're using traditional methods of selling - cold calling, "hustling," repeating your sales pitch over and over - chances are your personal life is suffering. You're working long hours and weekends, giving up time with family and friends, maybe even approaching the dreaded "sales burnout"!

If this describes you, then take heart.  It doesn't have to be this way!  You're about to read how new technology can bring pre-qualified and interested sales leads directly to you with ridiculously little effort - without having to purchase expensive equipment or become a technical wizard!  You'll see how less than $1.67 a day can lead to amazing sales results, and you'll find out how to win back precious personal time by completely eliminating the dreaded cold call from your business forever.

No More Cold Calls!


You know the routine... carving out a portion of your busy day - probably during family mealtime - sitting down with a list of phone numbers, making call after call.  Most of your prospects aren't interested, some of them get angry, and some hang up in your ear.  Your brain gets tired of plugging the same sales pitch over and over, your voice gets scratchy, and the lack of results drags you down.

Maybe you like talking to complete strangers.  Maybe you enjoy saying the same thing to hundreds of people (assuming they even let you finish!), only to hear "No, sorry, not interested."  I'm willing to bet that cold calling is one of the least enjoyable aspects of your sales work.  So why do it?  Why work late into the evening, putting off your dinner and losing valuable family time, to do boring work, dreading angry insults, and draining your strength and spirit?  Why is cold calling so important?

...What if you could completely eliminate cold calls from your life, while actually increasing your number of qualified prospects?  How much time would that free up in your day? What would it be worth to you to eat a proper sit-down meal, read a novel instead of a list of phone numbers, share a laugh with your kids instead of apologizing for disturbing some stranger?  How much further would your money go by paying your employees to do quality work instead of cold calling?

You can reclaim your life, stretch your dollars, and say goodbye to cold calling, while at the same time watching your sales grow!
 

Why spend large amounts of your valuable time searching for the needle in the haystack when an automatic marketing system can deliver a stack of needles right to your front door?

And you don't have to be some marketing genius. All you have to do is sit back and watch your prospects roll in!

Don't ignore this opportunity!
Chances are, your competition is going to realize the benefits of this technology sooner or later. Why should you work harder, for less money than they're making?

The Instant Mortgage Marketing System:
Providing Solutions to All Your Marketing Needs

Cold calling, by nature, is a very repetitive activity. First, you plan your sales pitch, carefully designed to create as much interest as possible. Then, in call after call, you say your peace, hoping to hook a potential sale.

This MIND NUMBING activity is ideally suited to an automatic marketing system. Why wear yourself out, repeating the same thing over and over, when you can simply record it once, at peak energy and enthusiasm, and encourage people to call a toll-free number to listen?

But the Instant Mortgage Marketing System is more than just a simple toll-free hotline or voice mail system (although we've made it just as easy to use). It's an integrated marketing tool that not only provides callers with your sales information, it encourages them to contact you so you can close the deal.  It works round the clock to sift and sort prospective clients and deliver hot prospects right to you.

How does it do this? Consider an example...

The Instant Mortgage Marketing System in Action

 
Let's look at this from the point of view of a potential prospect.  Suppose Mr. Borrower is thinking about refinancing his home.  Well, if you were to cold call him at this precise moment, he might be interested. But how would you find him if he isn't on your cold call list, or, if he lives in a different area?

Even worse, suppose Mr. Borrower is hesitant about calling a lender and asking for information, afraid you'll try to push the "hard sell" on him. He definitely doesn't want to make any decisions until he's gathered as much information as he can.

Mr. Borrower starts by doing what most people do when they're thinking about refinancing. He starts looking for information.  Now, suppose Mr. Borrower sees your ad or flyer offering a free report about refinancing that is of interest to him.  At the end of the ad it says: "To receive a free copy of this report call my toll-free number to hear a free pre-recorded message."  Those three highlighted words are the key.

Marketing research shows that callers are three times more likely to respond when you remove the pressure of the hard sell and the need to speak to a salesperson.   Not only that, your toll-free number gives Mr. Borrower the ability to call from wherever he is without incurring phone charges. You can bet he's more likely to call now!

When Mr. Borrower calls your toll-free number (and he can call any time, your Automatic Marketing System works round the clock), he is instructed to enter an extension number - which you've included in the ad - and hears your message.

  Click to Hear a Sample Recorded Message

After listening to the recorded message - he can simply leave you a voice message requesting the free report.  Or, with the optional "Follow Me" Transfer feature, Mr. Borrower can simply press '0', and he'll be connected to your direct line!

Soon, Mr. Borrower (and many others like him) will be contacting you. And the calls won't be just general, vague inquiries into what's available. Mr. Borrower will have all the information in front of him, so he'll be ready to talk, ready to deal!  Now your follow up calls will be much more productive.

And what do you have to do to get loads of new prospects like Mr. Borrower banging down the door to speak to you?  Nothing more than use the pre-recorded mortgage marketing scripts that are already included with the system or adapt a pre-written script, and record it yourself.   You don't have to be a "techie" to do it, either - it's as easy as the voice mail system you're using now.

Pre-qualified sales leads, in minutes, without cold calls, without wasted effort.  If you're not using this technology to market your services, you're working too hard!

"But what if they don't leave a message?"

Suppose your prospect doesn't take the next step to contact you.  Just another lost lead?  NO WAY!  While Mr. Borrower's been listening to your messages, the hotline system captures the Caller ID, along with a record of which message they called on and how long they listened.  Each day, you can retrieve a new list of prospects and their phone numbers ready for a follow-up call.  

Replace your cold calling list with these phone numbers and you'll boost your sales, guaranteed. This follow-up information is so valuable, it will more than justify the investment in your toll-free line!

Detailed Call Reports


While it helps you market your services and generates new prospects, the system also collects a lot of valuable information. All of this information is freely available for you in the form of Detailed Call Reports.  Any time you like, you can log onto our website and get up-to-date details of all your caller activities.  Get your caller information immediately, so you can follow-up prospects while they're HOT!  You can even listen to your messages online! 

 

How effective is YOUR advertising?
We can tell you!

 
The Instant Mortgage Marketing System won't bring people to you all by itself - you'll have to make people aware of your new hotline.  That's why I'm including the Quick Start Mortgage Marketing Guide and Tools when you sign up for the Hotline service.  And here's more good news: the system can actually help you improve the effectiveness of your current advertising!

Let's say you place a number of ads (with your new toll-free number) in newsletters, bulletins, flyers, business cards, newspapers, home magazines, post cards, val-pack cards, yellow pages, radio or television. Every ad has a certain level of effectiveness, based on many factors like circulation and time of day. But how do you determine that effectiveness?  What if we told you that you can use your Instant Mortgage Marketing System to track not only who calls, but also which ad generated the call?

The secret to tracking your advertising is the access number callers enter to listen to a message. Your Instant Mortgage Marketing System has enough space to store up to 100 sales messages, each with a different access number.  You can easily copy a message to 2, 3, 4, any number of other message boxes, and assign a different box number to each of your ads. Then, from a detailed report of calls by access number, you'll be able to tell at a glance if that new ad is generating enough calls to justify its cost.

If you want, your customers will hear the same message, whichever ad they get an access number from, but you'll know which ads are more successful by the number they use. You can immediately find out which publications generate the most calls, which days of the week are the best to advertise, even what offers get the most calls! This system gives you the freedom to experiment with your advertising!
 

With 100 message boxes, you'll have more than enough room to keep a number of unique offers and duplicate them for advertisement tracking. And if you run out of message boxes, you can always request more.


What's more, you don't have to check each message box for new responses. All incoming messages are recorded in one mailbox, with an attachment recording the originating access number. That saves you time when checking for new messages!
 

So, Here's What You Get With the Instant Mortgage Marketing System!

With the Instant Mortgage Marketing System, you'll stop being a slave to success by eliminating the wasted effort of cold calling from your business. Think of how much you're spending on ineffective advertising, cold calling, and employee effort. Your tiny investment in this system will reap big dividends in the future.

Here's everything you'll receive when you SUBSCRIBE NOW:

Your Own Toll-Free Number:  Statistics show callers are three times more likely to call a toll-free number than a local number, and with your own number you are secure in the knowledge that you won't lose your prospect to someone else.

Ultimate Caller ID:  Even if a prospect doesn't contact you or leave a message, you'll know they called, what phone number they called from, and what messages they listened to (Including blocked and unlisted telephone numbers). Valuable information for that follow-up call, and worth the investment alone!

100 Message Boxes, 1 Mailbox:  Easily assign one message to multiple mailboxes to track the effectiveness of your advertising or create a different message for each different offer or type of prospect.  And regardless of the number of messages you record, you pick up all your incoming messages from only one mailbox.

Multiple Lines:   Never worry about missed opportunities because your callers can't get past a busy signal. The Instant Mortgage Marketing System technology allows multiple callers to access your recorded messages at once.

Technical Support and Customer Service:  You'll find the system extremely easy to use, but our friendly and efficient staff are there every step of the way, to answer your questions and ensure your system brings the most value to your business.
 
No Contracts:  You can cancel your service at any time, no strings attached.  You won't want to though, when you see how much easier life is with the Instant Mortgage Marketing System.

All this and…

For a limited time get both the Setup of your Hotline and the Mortgage Marketing Pack which includes...

The Quick Start Mortgage Marketing Manual
: Targeted, effective advertising that gets your phone ringing with qualified, hot prospects is the key to financial and emotional freedom in the mortgage business.  This guide not only gives you the strategic underpinnings of the marketing system, it also gives you actual marketing campaigns that you can run immediately. You will also learn the formula for effective emotional direct response advertising so that you can develop your own highly effective ads.  And, I explain hotline strategy and technology to you.  This is a completely turnkey system that will give you the opportunity to make things happen right now, and the knowledge to keep growing and developing more and better ads in the future.

Marketing Campaign A:
"The 12 Most Common Mistakes Home Buyers Make"
For the Purchase Market
     -
Sample Ads
     - Hotline Script
     - Master Copy of Special Report

Marketing Campaign B:
"How To Get Out of Debt Fast and Stay Out Forever"
For the Refinance and Debt Consolidation Market
     -
Sample Ads
     - Hotline Script
     - Master Copy of Special Report
                                                       Mortgage Marketing Pack ($189 Value)

The whole system will be shipped to you via Priority Mail so you will normally have the manual and marketing materials in your hands within 2-3 business days. 

In addition to this you will receive the following System Features at no extra charge!

Added Bonuses If You Sign Up Now

Message Notification:  Follow up with prospects immediately!  If you choose to enable this feature you can be notified as soon as a prospect calls - via email, pager, or phone - displaying their phone number and which message they called about. 

"Follow Me" Feature:
 Give those really hot prospects the chance to speak to you immediately, wherever you are! All the caller does is press '0' - the system will transfer the call to your office phone, cell phone, home phone, any phone at any location you specify.  And if you're not available, the caller can always leave a message.

NEW - Online Reporting Service:  
Obtain caller information immediately so you can get to those new prospects while they're hot!   Online Reporting allows you to access all your caller statistic reports through the internet, as well as, your messages, and all your detailed billing and invoices.  This service makes it easy and convenient for you to track your advertising, monitor your account and manage your hotline… all with the click of a mouse. Your reports are private and password-protected.

Special Pricing

One Time Hotline Activation ($295.00) & Mortgage Marketing Pack: ($189.00) get both for only $277.00 (plus $15 Shipping) for a limited time (This includes setup and a free month of service plus the added bonus services described above and below…)  That's just 1/10th of what you probably make on an average loan fee.

Your TeleCenter™ Hotline service can be activated instantly!  Your very own toll-free number. This number is exclusive to you, and the first month is free!

After that your Monthly Service Fee is only $49.95.  (Less than $1.67 a day)

Note: The monthly fee for this Flat Rate Inbound plan includes up to 5,000 minutes of inbound calls per month! If you use “outbound services” for Connect Live™ (Follow-me) and Calling Card calls, the airtime is billed at only 6.9 cents per minute US and Canada.

Extra Bonus if you take action now!

Order within the next 7 days and receive the Manual and the "Quick Start Marketing Bonus Pack" which includes the following:

Pre-recorded Direct Marketing Scripts:  We will setup recordings of proven-successful sales messages, containing highly influential direct marketing techniques on your hotline system.  Simply copy them to new extensions for each new ad and start advertising immediately.  Or, adapt them and record new messages. ($160 Value)

Templates for Ads and Free Reports in MS-Word Format w/Reprint Rights:  Now you won't have to spend the time and money to write or even re-type free reports to send to your prospects.  Documents are provided in MS-Word format for easy editing and printing. This includes several sample ads for each campaign as well as the hotline scripts and the free reports you will print and send to your prospects.  ($197 Value)

Special Report: "Tiny Inexpensive Ads That Will Get Hundreds Of Highly Qualified Prospects Calling You" ($49 Value)

That's $406 worth of additional bonuses simply for enrolling within the next 7 days. 

You see I believe that good business means giving more value than expected.  All I ask, in return for providing this entire System for such a low price, is two small favors: one, when you prove its value to yourself and have your own exciting success story to tell, that you let me include it in my marketing, just like all the folks you'll read about on the enclosed testimonials have…and, two, you'll tell at least one other Mortgage Professional about it.  (I'm sure you have friends in other areas of the country that would love to know about this.)   That's all I ask. 

My Guarantee To You

If within 120 days of purchasing the Instant Mortgage Marketing System you are not completely convinced that it will return 25 times what you have invested, simply return the materials in good condition and your one time activation fee of $277 will be promptly refunded with no hassle.  (That means I will bear the cost of the hotline setup and your only expense will be the monthly fee)

One Last Thing

We recently completed an Upgrade Pack that includes six additional campaigns and additional follow-up documents for each campaign for only $97 more.

The Optional Upgrade Pack includes the following campaigns and additional documents:

Is Your Interest Rate Adjusting Soon?
Target Market: People with an ARM that will be adjusting soon

7 Questions You Should Ask Before Getting a Mortgage Loan
Target Market: General Purpose

Tell Your Landlord Goodbye Forever
Target Market: Renters

Reverse Mortgages: Get the Facts
Target Market: Seniors with Equity and a need for monthly income

How to Buy a Home... With Little or Nothing Down

Target Market: Home Buyers with good credit

How To Avoid Incurring Major Home Expenses By Using An Inspector

Target Market: Home Buyers

Each of these campaigns includes - Sample Ads, Hotline Scripts, Reports (3 Follow-up Mailing Pieces)

Additional Documents Included:
Pre-Approval Worksheet, General Greeting Script, Follow-up Instructions, Cost Savings Worksheet, Confidential Home Buyer Information Form, Confidential Analysis Form.

And the following Special Reports: 
"How To Write Killer Advertising That Practically Forces People To Respond" and...
"16 Hot Ways to Get Free (or very cheap) Advertising"

(This is an $363 Total Value)

You Can Do It!

You don't have to be a "techie" to do it, either - it's as easy as the voice mail system you're using now.  Pre-qualified leads, without cold calls, without wasted effort.  If you're not using this technology to market your services, you're working too hard!

You've read this far for good reason - now, take action!  You can't afford not trying this service.  Don't cheat yourself out of the opportunity to work less hours for more money.  It is possible to watch your number of leads grow even as you spend weekends at the cottage, or evenings with friends.

Don't let your mortgage business consume your life as it has so many others before you. Working like a machine is not the secret to financial success - not when you can get a machine to work for you!  Think what you will do with the time you save?

Order online with our SECURE SERVER, available 24 hours a day, 7 days a week.  The manual and bonuses will be shipped "Priority Mail" within two business days (usually the same day) and you can access the downloadable version immediately in case you want to get started right away.

Click Here Now to Get the Instant
Mortgage Marketing System and All the Bonuses
And The Upgrade Pack

 
Click Here Now to Get Only The Instant
 Mortgage Marketing System And All the Bonuses


24 Hours a day, 7 Days a Week

Already have a hotline set up?

If you already have a hotline set up, the Instant Mortgage Marketing Package is available separately for the incredibly low price of just $177 plus $15.00 Shipping & Handling!  The Upgrade Pack is available for an additional $97. Click on one of the links below to order the Marketing Pack without the hotline.

Click Here Now to Get the Instant
Mortgage Marketing System and All the Bonuses
And The Upgrade Pack
-without the hotline

Click Here Now to Get the Instant Mortgage
Marketing System and All the Bonuses
-without the hotline

All the best for success,

Shawn Meldrum
Shawn Meldrum
Magnetic Marketing Services

P.S.  You must respond within the next 7 days to get the INSTANT MORTGAGE MARKETING BONUS PACK.  Enroll Now

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