Instant Mortgage Marketing Package

Frequently Asked Questions

What is included in the Instant Mortgage Marketing Package?
How long does it take to get set up?
Who does the advertising?
Where do I advertise?
How do I use the extensions?
Do we have to record our own scripts?
Do I need new phones or any other hardware?
How long do calls normally last?
I already have a hotline system, can I just get the marketing materials?
What is the Web Reporting Service?
Enrollment Form
Prepaid Plan #1
Prepaid Plan #2
 

What is included in the Instant Mortgage Marketing Package?

The package includes the following:
- Your own toll-free number
- 100 Extensions to use with that number
- Caller Line ID (Automatically records the number your prospect called from)
- Web Reporting Service (Allows you to manage your hotline online)
- Find Me Feature (Optional: Allows callers to dial *0 to talk to a live person)
- Full Technical Support and Customer Service

and...

- Instant Mortgage Marketing Manual and Follow-up Guide
- Marketing Campaign for Refinance Leads including sample Ads, Scripts and Free Report
- Marketing Campaign for Purchase Leads including sample Ads, Scripts and Free Report

and...

Bonus Items
- Pre-recorded scripts set up on your hotline system
- Templates for Free Reports provided on disk in MS-Word format
- Reprint rights to use all marketing materials
- Special Report: "Tiny Inexpensive Ads That Will Get Hundreds Of Highly Qualified Prospects Calling You"

How long does it take to get set up?

As soon as the transaction is completed you will be able to set up your hotline online in a few minutes and you will receive immediate access to the downloadable version of the manual and materials. The Hardcopy Manual and Materials will be shipped Priority Mail and normally take 2-3 business days for delivery.

Who does the advertising?

You do the advertising following the guidelines that are provided in the Instant Mortgage Marketing Manual.

Where do I advertise?

Several sample ads of different sizes are included in the system.  These ads can be used as is or adapted to many different publications such as Newspapers, Postcards, Coupons, Newsletters, Classified Ads, Display Ads, Flyers, Door Hangers, Mail Inserts, Signs, Billboards, Business Cards, Real Estate Magazines, Property flyers, Bulletins, Open House flyers and Car Signs, just to name a few.

How do I use the extensions?

You can assign a separate extension to each ad.  A small ad may read something like this:

When a prospect calls your hotline they hear the main greeting and are instructed to enter the extension number.  The extension number serves two purposes.  The first purpose is that it takes them to the particular message you want them to hear that applies to that particular ad.  Each extension can have it's own unique message, or you can just duplicate existing messages onto new extensions as you need them.  The second purpose is to track the effectiveness of your advertising.  Every time someone calls your hotline and enters an extension number that call is logged and referenced by that number.  This way you can always know what ad the caller was looking at and you can know exactly how many leads came from each ad.

Do we have to record our own scripts?

We will load scripts for each of the campaigns on your system when it is setup.  If you want, you can simply copy these scripts onto new extensions and use them as is.  You may also record new scripts onto your system at any time.  It's just like recording a voice mail greeting and full instructions are included in the User Guide.  Once the script is in the system you can copy it onto new extensions at any time.

Do I need new phone lines or any other hardware?

No, you don't need any new hardware or phone lines.  All the calls to your hotline come into and are handled by the call center.  Then you simply retrieve your messages and reports from the call center via a regular phone or the website.  The easiest way is normally through the website.  Because the call center uses multi line technology, your callers will never get a busy signal and they will be able to call any time, night or day.

How long do calls normally last?

The average call, using the scripts that are provided, lasts about 2 minutes.

I already have a hotline system, can I just get the marketing materials?

Yes, the Instant Mortgage Marketing Package is available separately.  The marketing package includes:  The Quick Start Mortgage Marketing Guide and Two Marketing Campaigns including Sample Ads, Scripts and Reports: "The 12 Most Common Mistakes New Home Buyers Make... and How to Avoid Them! (For the Purchase Market) and How To Get Out Of Debt Fast...And Stay Out Forever!  (For the Refinance Market) all for the incredibly low price of just $177 plus $15.00 Shipping & Handling!  PLUS Quick Start Bonus Pack: All campaign documents provided in MS-Word format for easy editing.  Copyright license for both campaigns.  Special Report: "Tiny Inexpensive Ads That Will Get Hundreds Of Highly Qualified Prospects Calling You.  To order, Print and FAX in the order form or click on the links below to order the Marketing Pack online.

              Order Marketing Pack               Order Marketing Pack & Upgrade
 

What is the Web Reporting Service?

The Web Reporting Service is one of the best parts of the system.  When your system is set up you will be provided with a login to your own hotline management page.  This site is password protected.  When you login to the site you can do a number of things such as:

- Pull up reports on the number of calls that have come in and what ad they called on.
- Pull up reports showing the number your prospect called from and the time they called.
- Manage your scripts and set up new extensions.
- Change your settings, such as the "follow me" feature number
- Pull up billing reports and usage statistics
- Listen to the messages that your callers left for you. (This is probably the handiest feature)
 

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